We define a good strategy by three simple tests:

Is it likely to achieve a desired goal?

Is it resilient to environmental change?

Is it actionable using available resources?
Specialists across complimentary fields
A holistic view to strategy design, validation and implementation



As markets become increasingly competitive, social and geopolitical challenges become more complex, and new technologies create increasing disruption - the strategies our organisations adopt are carrying increasing pressure to be effective.
Whilst every project is different. The following outlines some key areas often considered:
Whilst every project is different, the following outlines a common process we follow. This can take a day or a year depending on the level of detail desired:

Understand the problems / barriers / challenges

Understand the Current State including environmental context

Brainstorm, Design, Define or Analyse a desired or anticipated Future State

Analyse the gap between Current State and desired Future State

Brainstorm + Research Options and Solutions

Test + Refine Solutions

Validate until satisfied
Drill down into areas of specialty here:
Broad experience and insights into a range of sectors and industries:

Development

Health

Franchises

Waste Management

Aviation

E-Commerce

Automotive

Film & Television

Events

Professional Services

MicroFinance

Water, Sanitation & Hygiene

Education / Training

IT Hardware + Software

Government

Pharmaceutical

Non-Profits

Social Enterprises

Engineering

Gyms + Fitness

Membership Organisations



"Measure twice, cut once" - Russian Proverb
A 'good' idea is often more likely to kill an organisation than a 'bad' idea. When we know something is dangerous we make efforts to avoid the danger. True danger is often hidden behind something we think is 'good'. Effective validation helps avoid organisational pain whilst improving strategy quality.
Strong systems for easy, consistent and proactive validation can have the following benefits:

Save costs

Avoid delays

Generate early learnings

Avoid embarassment

Better engage stakeholders
The consequences of no or poor validation can be severe. Consider the impacts of getting the following wrong for even just a medium-sized project:

Assumptions

Technical Design

Context, Stakeholder and Audience Fit

Procurement Process and Outcomes

Project Plan

Implementation and Transition Arrangements
The following are a few useful principles to guide stronger validation:

Involve a diverse range of people and perspectives

Validate with broader context and application in mind

Whilst thinking is crucial, risks can also stem from over-analysing the area - Embrace iteration

Consider a broader systems approach to make your validation easier and faster over time

Every project, organisation and culture is unique - validate accordingly
Read more about Our Guiding Principles below



Understand a groups perception
Understand the triggers and associations leading to that perception
Good strategy should be informed by strong implementation knowledge and experience. Likewise, good implementation is optimised with strong strategy knowledge and experience. We provide strong support to both sides of this coin
Working with a curated team of over 300 specialists in a broad variety of fields we customise our teams to each project. This ensures:

We are able to support the entire project life cycle

Strategy skills are strengthened by our strong implementation experience

Implementation skills strengthened by our strong strategy experience

We can provide flexibility on price by using both internal staff or external contractors

All of this presents strong adaptability and value for money
Learn more about our Management services by clicking here
Learn more about our strategy + implementation skills and services here:
Resource yourself with a diverse range of skillsets at a large range of price points to match your needs:

Video Production

Photography

Online + Offline Campaigns

Graphic Design

Creative Content

Launching New Product

Launching New Business

Behaviour Change Interventions

Systems Implementation

Copywriting + Scriptwriting

Software

Online Platforms

Establishing Internal Departments

Illustration + Artwork

Advocacy

Stakeholder Engagement

Data

IT

UI/UX

Culture Change Interventions









Understand a groups perception
Understand the triggers and associations leading to that perception
As markets become increasingly competitive, social and geopolitical challenges become more complex, and new technologies create increasing disruption - the strategies our organisations adopt are carrying increasing pressure to be effective.
Whilst every project is different, the following outlines a common process we follow. This can take a day or a year depending on the level of detail desired:

Understand the problems / barriers / challenges

Understand the Current State including environmental context

Brainstorm, Design, Define or Analyse a desired or anticipated Future State

Analyse the gap between Current State and desired Future State

Brainstorm + Research options and solutions

Test + Refine Solutions

Validate until satisfied
Learn more
Drill down into areas of specialty here:
Benefit from our strong experience and insights into a diverse range of sectors and industries:

Development

Health

Franchises

Waste Management

Aviation

E-Commerce

Automotive

Film & Television

Events

Professional Services

MicroFinance

Water, Sanitation & Hygiene

Education / Training

IT Hardware + Software

Government

Pharmaceutical

Non-Profits

Social Enterprises

Engineering

Gyms + Fitness

Membership Organisations
"Measure twice, cut once" - Russian proverb
A 'good' idea is often more likely to kill an organisation than a 'bad' idea. When we know something is dangerous we make efforts to avoid the danger. True danger is often hidden behind something we think is 'good'. Effective validation helps avoid organisational pain whilst improving strategy quality.
Strong systems for easy, consistent and proactive validation can have the following benefits:

Save costs

Avoid delays

Generate early learnings

Avoid embarassment

Better engage stakeholders
The consequences of no or poor validation can be severe. Consider the impacts of getting the following wrong for even just a medium-sized project:

Assumptions

Technical Design

Context, Stakeholder and Audience Fit

Procurement Process and Outcomes

Project Plan

Implementation and Transition Arrangements
The following are a few useful principles to guide stronger validation:

Involve a diverse range of people and perspectives

Validate with broader context and application in mind

Whilst thinking is crucial, risks can also stem from over-analysing the area - Embrace iteration

Consider a broader systems approach to make your validation easier and faster over time

Every project, organisation and culture is unique - validate accordingly
Read more about Our Guiding Principles below
Good strategy should be informed by strong implementation knowledge and experience. Likewise, good implementation is optimised with strong strategy knowledge and experience. We provide strong support to both sides of this coin
Working with a curated team of over 300 specialists across a broad variety of fields, we tailor our teams to each project. This ensures:

We are able to support the entire project life cycle

Strategy skills are strengthened by our strong implementation experience

Implementation skills strengthened by our strong strategy experience

We can provide flexibility on price by using both internal staff or external contractors

All of this presents strong adaptability and value for money
Learn more about our Management services by clicking here
Learn more about our strategy + implementation skills and services here:
Resource yourself with a diverse range of skillsets at a large range of price points to match your needs:

Launching New Business

Launching New Product

Establishing Internal Departments

Stakeholder Engagement

Behaviour Change Interventions

Culture Change Interventions

Data

IT

Online Platforms

Software

Systems Implementation

Online + Offline Campaigns

Video Production

Photography

Graphic Design

Creative Content

Copywriting + Scriptwriting

Illustration + Artwork

Advocacy

UI/UX
The following guiding principles describe our approach:

Where possible avoid confusion and chaos. Don't overthink or seek to over-cook. Keep things practical and focused.

Ensure any strategy is sophisticated in its approach. Wholistic. Academically rigorous. Intelligently designed, tested and implemented.

Most strategies are for people and/or run by people. Don't just keep this in mind but keep this central to every phase.

Principles stand the test of time - methods come and go. What are the core principles at play? Get the macro right and the micro often follows.

Extrapolate solutions to similar problems from other industries or sectors. Challenge assumptions and frames of reference. Invert thinking.

Take time to ensure strategy is informed by and resilient to environmental forces. For example, sociological factors, external stakeholders, changing systems and political winds.
Benefit from our skills, approach and experience.
We'd love to hear from you!